Jean-Pierre Lacroix

Animation of shop owner reopening after covid-19

Strategies For Retail Brands During and After COVID-19

Amidst COVID-19, many retail industry experts’ response to the pandemic has been to question the future relevance of the bricks and mortar retail channel. They argue the pandemic has accelerated the current damage created by trade wars, the consumer shift to online retailers and the fact that North America is over stored, leading to the […]

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People standing in line for waiting to use an atm

What Banks Can Learn From China’s Handling of COVID-19

Download This Report and Take It With You! China’s post-pandemic shift to a new normal started more than a month ago, with the majority of businesses fully operational. The pandemic has temporarily slowed China’s growth, due in part to the disruption in exports as most Western countries’ manufacturing and service industries remain significantly impacted by

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Illustration of people in line at grocery store

Short-Term Strategies for CPG Brands Amidst COVID-19

The past few months have been a whirlwind of ups and downs for CPG brands as the COVID-19 crisis presents new challenges and opportunities. From manufacturing and processing plant contagion to panic buying and empty shelves, CPG brands are under pressure and as part of the food supply chain, that pressure isn’t going to let

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Close up of bath bomb dissolving

Why Retailers Should Embrace “Little Luxuries”

Following the recession in the late 2000’s, consumers tightened their proverbial belts and ushered in an era that was dubbed the New Frugality. At the time, economists predicted that consumers would be more conscious about what they were spending their money on and a renewed focus would collectively be placed on making the most of every

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Animation of a man delivering food

Strategies for Foodservice Brands Amidst COVID-19

The foodservice industry has not lived through a global crisis of such magnitude since World War II. Arguably even the greatest wars have not matched the impact of COVID-19 on the foodservice industry. Built on strong social values of sharing time together, during other kinds of crises the foodservice industry has offered a meaningful way

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Social distancing animation

Strategies for Retail Banks Amidst COVID-19

The globe is being disrupted due to the rapid transmission of the COVID-19 pandemic. In response, retailers and financial institutions have initiated social distancing strategies to minimize the spread of the virus. These initiatives include marking safe distances within waiting queues, limiting the number of customers in the store, adding plexiglass screens to separate staff

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Women greeting in the street by touching elbows

What Brands Can Learn From China’s Handling of COVID-19

As Europe and North America hunkers down amidst the peak of COVID-19’s assault on our part of the world, in Asia people are emerging from their extended quarantine to a new world. SLD’s Managing Director of Asia Pacific, Teddy Ma, who lives in Shanghai, shared his experiences with us about how consumers are responding in China.   What was the quarantine experience like in

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US One Dollar Bill with Wheat and Grains

What Rising Food Costs Mean for Foodservice Brands

In spite of new agreements such as CUSMA (the new NAFTA) and the China – US managed trade pact, trade wars can be expected to continue as long as  protectionism remains a global trend. For foodservice operators, this presents a destabilizing pressure as food costs and availability fluctuates, in some cases wildly. Consider the proposed tariff on

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Man and woman sitting on bench shopping bags

How to Strategically Design Purchase Drivers

Purchase behaviors are often recurring in nature and performed in specific places. Over time repetitive buying behaviors are less driven by goals and intentions leading us to develop purchase habits. When habits have been formed, environmental cues can activate practiced responses in the absence of conscious decision-making. Purchase decisions can also be influenced by elements better

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small kitchen with white cupboards

How A Decline in Home Ownership Will Impact Brands

Soaring property values, increased urban dwelling, housing shortages and stagnating salaries are just some of the factors that are keeping younger generations out of the housing market. Many millennials now say they do not think they’ll ever be able to afford a home, and things are even bleaker for Generations Z and Alpha. And for

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Talking vs Doing Street Signs

What The Intention-Action Gap Means for Brands

We’ve all been there: excited and passionate to do something and then…we don’t do it. Often this can be seen with forgotten New Year’s Resolutions, unopened books, and abandoned gym memberships.  This phenomenon, defined by behavioral psychologists as the “intention-action gap,”  has been a challenge for marketers, who know all-too-well that enthusiastic consumers in surveys and

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Playing chess outside

The Differences Between Strategies and Tactics

The new year ushers in a need to confirm and reassess an organization’s business plan to determine how to reach their overall goals. While these key success factors in business are commonplace, business leaders often take for granted some of the basic things found within them, such as the difference between strategies and their supporting tactics. We

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Retail 2020 predictions

What Will Retail Design Look Like in 2020?

As we approach 2020 and a new decade, there are arguably more questions than there are answers for what the future of retail design will look like. Every year it seems we have a new “most interesting store in the world” that boasts the latest technology and design trends, but what has staying power still remains to

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